The Register-Guard looks at hometown brewing sensation, Ninkasi, and finds plenty to marvel at, including eye-popping growth. Ninkasi produced 3,000 barrels of beer in 2007 but topped 17,000 barrels in 2009.
The company’s signature brew — Total Domination, a hoppy India Pale Ale — is living up to its name. Last April, 22-ounce bottles of Total Domination were the No. 1 single-serve beer in Oregon, according to Information Resources, a market survey firm. In August, it was ranked as the 10th most popular single-serve beer in the country — even though it was sold in only two states.
In surpassing the 15,000-barrels benchmark last year, Ninkasi became the first Oregon brewery to gain status as a regional craft brewery in more than a decade, said Brian Butenschoen, executive director of the Oregon Brewers Guild. As of October, Ninkasi’s production ranked sixth among Oregon breweries, according to state records.
Founders Jamie Floyd and Nikos Ridge said when they started Ninkasi, they wanted to establish the brewery as a regional presence in the Northwest and create a flagship brewery identified with Eugene, such as Rogue in Newport, Deschutes in Bend and Full Sail in Hood River
“That’s pretty much what’s happened,” Floyd said.
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